"Word is leaking out the the sale has gone through, or will shortly. Thus marks the end of a long chapter in the Walt Disney Company that was at one time both it's biggest success and its largest albatross. Having the magic available at your local mall was great. But at the same time it commodified the magic and you know what happens to commodities... they always get undercut by someone who can supply it for a lower cost to market (see Target, Sears, Wall-Mart). The Disney Stores were unable to survive when Ma and Pa could by a similar shirt and plush toy down the street for half price."